Nakheel - Brand Campaign | Project Launch Campaign
I worked on this campaign as part of a pitch that we won at the agency. The brief was to launch a new development in one of the oldest and historic neighborhoods of Dubai, Jebel Ali Village. The original community was constructed in the mid 1970s for expatriates living in Dubai and now the entire project has been relaunched since, as a high-end residential community in the same location. The campaign pays tribute to the past and celebrates the future modern development. The images are a combination of a library photos, stock images, some CGI and renders provided by the client. All came together nicely in the end. I've also designed the JAV logo. The campaign was released in print, digital and social media.
