Care Condoms - Care for Earth Hour | Design + Activation
(1 Cannes Lions Shortlist)
We wanted to give people a reason to switch of the lights during earth hour but wanted to them have fun doing it.
So we approached Care Condoms with this idea that consisted of 60 unique designs to let couples enjoy 60 minutes of total darkness and save the planet at the same time. Each design was created by a different graphic designer and illustrator. The idea was recognized with a short list at the Cannes Lions in 2017.
So we approached Care Condoms with this idea that consisted of 60 unique designs to let couples enjoy 60 minutes of total darkness and save the planet at the same time. Each design was created by a different graphic designer and illustrator. The idea was recognized with a short list at the Cannes Lions in 2017.
