Shoe Mart Spring-Summer 2012 (Press/Outdoor/BTL)
A Print and Outdoor campaign I conceptualized and art directed to introduce the Spring-Summer 2012 footwear collection for the popular gulf shoe retail chain, Shoe Mart. The campaign had high exposure in mass English and Arabic magazines and key outdoor sites across the Gulf.
A Print and Outdoor campaign I conceptualized and art directed to introduce the Spring-Summer 2012 footwear collection for the popular gulf shoe retail chain, Shoe Mart. The campaign had high exposure in mass English and Arabic magazines and key outdoor sites across the Gulf.
The campaign includes 5 executions across male, female and kids footwear as well as female accessories.
