Etihad - 48th National Day (Social Content Film)
Etihad Airways, the UAE's national carrier wanted to create a feel good film to celebrate the country's 48th National Day. The brief needed to cover the various roles that their Emirati staff played through out the operational and deployment aspect of getting an A380 airborne. I managed this project as a freelance creative working with a production house. The concept I suggested was an Arabic spoken word poetry Voice Over layered over footage. I'm pleased with the end result considering the extremely tight delivery deadline. This film was made possible, thanks to a wonderful team of professionals who worked through a tough and packed schedule.