Etihad - Humanitarian Flights
(Social Content Film)
Etihad Airways was shut for commercial traffic but was playing a bit part during the Covid-19 crisis by conducting regular repatriation in and out of Abu Dhabi. Along with this Etihad, was also conducting flights to transport much needed humanitarian to countries in need. The brand wanted to put together a simple yet impactful to salute its passionate and brave staff and others involved in these special flights during these unpredictable days.
The video was released on the brands social channels and garnered 4,552,930 views and 450,679 likes on instagram as well as 4,100,000 views, 126,000 likes, 3,926 shares and 1,900 comments on facebook.
